Project: Marketing Campaign

Client: V&A Museum London

Over the course of five years, we had the pleasure of designing posters and marketing materials for a range of family-friendly events at the V&A Museum, one of the world’s most renowned cultural institutions. The events, spanning across multiple exhibitions and collections, were designed to engage young audiences and their families in the museum’s vibrant world of art and design.

Our task was to create illustrations and marketing materials that could capture the essence of each unique event, transforming often very different themes into fun and engaging visual narratives. The illustrations were designed to entice viewers, pulling them into the rich stories behind each exhibition or collection, sparking curiosity, and encouraging them to look deeper into the museum’s offerings.

By combining bold, playful visuals with clear, inviting messaging, our work helped make these family events accessible and exciting, turning each poster into a visual invitation for discovery, learning, and fun. These designs not only promoted the events but also created a unified aesthetic that tied the V&A’s family programme together over five years, engaging visitors in a meaningful and memorable way.