Voodoo Foods
Repositioning a growing street food business into a premium, scalable food brand.
Challenge
Evolve the Voodoo brand from a
successful street food business into a confident, investment-ready identity
capable of supporting future restaurants, retail products and franchising.
Solution
Beginning with strategy and positioning, we developed a refined visual identity, brand architecture and creative direction designed to strengthen customer perception while creating a flexible system for packaging, environments, campaigns and digital communications.
Deliverables
Brand Strategy, Creative Direction,
Brand Identity, Packaging, Environmental Graphics, Campaign Design, Social Media, Brand GuidelinesEnvironmental Graphics,
Site-Specific Artwork
Natural History Museum
Communicating a vision for a
more sustainable future through digital-first storytelling.
Challenge
Create an engaging awareness campaign showcasing the museum's sustainability programme while making complex
environmental initiatives easy to
understand.
Solution
We developed a series of visual narratives centred around the museum's iconic
architecture, transforming technical
information into accessible and inspiring stories for a global audience.
Deliverables
Creative Direction, Campaign Design,
Illustration, Digital Content, Environmental Storytelling
Black Bee Honey
Creating a premium identity
inspired by provenance, craft
and nature.
Challenge
Develop a distinctive brand identity that reflected the quality of the product while helping Black Bee Honey stand apart in
an increasingly competitive artisan food market.
Solution
We combined strategic thinking with
crafted visual design to create a premium identity inspired by the natural world,
balancing authenticity with strong shelf presence across packaging and communications.
Deliverables
Creative Direction, Branding, Packaging Design, Illustration, Typography
Grove View
Transforming a new healthcare hub through wayfinding, colour and visual storytelling.
Challenge
Create a welcoming healthcare
environment that improves navigation, reduces anxiety and supports patient wellbeing through thoughtful design.
Solution
We developed an integrated environmental graphics system combining intuitive
wayfinding, colour zoning and large-scale artwork to transform functional spaces into uplifting places.
Deliverables
Creative Direction, Brand Identity,
Wayfinding, Colour Strategy,
Environmental Graphics,
Site-Specific Artwork
Westmorland
Strengthening one of Britain's most distinctive hospitality brands through product, retail and
storytelling.
Challenge
Refresh and evolve the retail offer
across apparel, merchandise and
seasonal products while maintaining
the authenticity and craft that makes Westmorland unique.
Solution
Working closely with the in-house team, we developed collections rooted in
provenance, illustration and storytelling - creating products that celebrate place while driving commercial performance.
Deliverables
Creative Direction, Product Design,
Apparel Graphics, Packaging,
Merchandise, Retail Concepts, Illustration
The Long Table
Building a family of brands
centred around food, community and social impact.
Challenge
Develop connected yet distinctive brands across The Grace Network, including
The Long Table, Brimscombe Mill, The Old Department Store and Wayfarers, while supporting a fast-moving organisation with clear, consistent communications.
Solution
As an ongoing creative partner, we developed brand identities, campaigns and practical design systems that enable teams to communicate confidently across print, digital and physical spaces.
Deliverables
Brand Strategy, Creative Direction,
Brand Identity, Campaign Design,
Signage, Environmental Graphics,
Print Design, Social Media Assets,
Brand Toolkits
Babease
Helping a challenger food brand communicate with confidence and personality.
Challenge
Develop creative campaign assets that reflected Babease's playful tone while building trust with modern parents and standing out within a competitive retail
environment.
Solution
A flexible visual campaign that balanced warmth, simplicity and bold graphic
communication across digital and print.
Deliverables
Creative Direction, Campaign Design,
Illustration, Packaging Support, Digital Content
Common Good
Creating a new identity for
a movement bringing people
together to strengthen civil
society.
Challenge
The challenge was to create a brand that felt collaborative, optimistic and credible without looking corporate or institutional.
Solution
We created a strategic brand platform centred around connection, participation and shared purpose. The identity
combines approachable typography,
flexible graphic elements and a warm visual language designed to unite diverse audiences while giving the organisation room to grow.
Deliverables
Naming Support, Brand Identity,
Creative Direction, Brand Guidelines,
Social Templates, Presentation Design